This is so great. I might have jumped the shark, the video is already widely published, but what a fantastic idea. Merge basic science, philanthropy, popular culture, and voila.
It took guts to invest in this production, but also think of the potential ROI. If our Dept’s of Medicine did something similar (fat chance), money could roll (smiley face). It beats hitting the street and ringing door bells, that is for sure. Nix the Autumn ball.
Also, check out the credits at the end (these folks are real) and the outtakes. Leave it to our neighbors up north to best us.
Bradley Flansbaum, DO, MPH, MHM works for Geisinger Health System in Danville, PA in both the divisions of hospital medicine and population health. He began working as a hospitalist in 1996, at the inception of the hospital medicine movement. He is a founding member of the Society of Hospital Medicine and served as a board member and officer. He speaks nationally in promoting hospital medicine and has presented at many statewide meetings and conferences. He is also actively involved in house staff education.
Currently, he serves on the SHM Public Policy Committee and has an interest in payment policy, healthcare market competition, health disparities, cost-effectiveness analysis, and pain and palliative care. He is SHM’s delegate for the AMA House of Delegates.
Dr. Flansbaum received his undergraduate degree from Union College in Schenectady, NY and attended medical school at the New York College of Osteopathic Medicine. He completed his residency and chief residency in Internal Medicine at Long Island Jewish Medical Center in New York. He received his M.P.H. in Health Policy and Management at Columbia University.
He is a political junky, and loves to cook, stay fit, read non-fiction, listen to many genres of music, and is a resident of Danville, PA.
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